Gifts for Goths & Alternative People They'll Actually Want

Buying for a goth or alternative person can go one of two ways. You find something that feels genuinely like them, or you panic and buy a black mug with a skull on it.

We believe in you. We can avoid the mug.

Alternative gifts don't need to be huge, expensive or saved for Halloween. The best ones fit the person's everyday style—whether that's quietly witchy, cute-creepy or gloriously macabre.

First, work out what sort of alternative they are

Look at the jewellery they already wear. Are they a silver-jewellery person? Do they prefer earrings or necklaces? Are their favourite things bats and ghosts, or do they lean more towards skulls, ravens and gothic nature?

Those clues are more useful than buying something just because it's black.

Bird skull jewellery for the beautifully macabre

Bird skulls sit in that lovely space between nature, gothic and slightly unsettling. Our Classic Bird Skull Earrings are simple enough for everyday wear, while floral, cut-out and ornate designs add more detail.

If they're more of a necklace person, try the Classic Bird Skull Necklace. For someone who loves nature with a darker twist, bird skulls can feel more personal than a generic skull motif.

Bats for the cute-creepy crowd

Bats don't stop being excellent when October ends. Our Smiley Bat Earrings are firmly on the cute-goth side, while the Vampire Bat Necklace has a darker feel.

If they like a little spooky charm without going full haunted mansion, bats are a brilliant starting point. And if Halloween is a year-round state of mind, read our guide to wearing Halloween jewellery all year.

Skeletons for the gloriously gothic

If their wardrobe suggests October never really ended, skeleton jewellery might be exactly right. Our Silver Skeleton Drop Earrings are unapologetically skeletal without needing a Halloween party as an excuse.

Witchy cats, moons and a little magic

Not every alternative gift has to be a skull. Black cats, crescent moons and stars are ideal for someone whose style is more witchy than macabre. If that sounds like them, our witchy cat jewellery guide explores the softer, more magical side of things.

Alternative Christmas gifts that don't look festive

Christmas shopping for someone who dresses in black all year? You don't have to buy them a Christmas-themed present. A favourite bat, bird skull or skeleton design can feel much more thoughtful than a novelty festive accessory they'll wear once.

Our earrings are £9.50, and necklaces are £7.95 on a black cord or £8.95 on a silver chain. If you're buying several little presents, eligible earrings and necklaces are part of our Choose 3, pay for 2 offer, with the lowest-priced eligible item free.

For smaller Secret Santa or stocking-filler budgets, wooden keyrings are £4.50 each, although they aren't included in the jewellery three-for-two offer. Browse our wooden keyrings if you want something practical rather than wearable.

Make it feel like them, not like a costume

The easiest way to get an alternative gift right is to pick one detail they already love. A bat for the cute-goth friend. A bird skull for the gothic nature lover. A skeleton for the person whose Halloween decorations never quite come down.

Explore our Alternative & Gothic Jewellery collection for more ideas. If their style is more colourful, animal-obsessed or wonderfully silly, our quirky Christmas gift guide might be a better match.

Because a present that feels like their actual personality beats another black mug every time.